Rapid Insights: Fatal Attraction Will Bring a Modern Lens to a Familiar Tale
Paramount+ will once again be bringing fresh viewers to an old story with the late-April release of its familiar-yet-new erotic psychological thriller. Starring Lizzy Caplan and Joshua Jackson, the limited series offers an updated take on the 1987 film of the same name, spinning the story of a volatile affair gone horribly wrong when a woman refuses to walk away from her married lover.
Here’s what you need to know about Fatal Attraction:
Vault AI uses index scores to describe the impact a given story/theme/element will have on specific KPIs:
≤79 Disappointing 80-89 Challenging 90-109 Average 110-119 Promising 120+ Outstanding
Who will be tuning in for this erotic thriller?
Women 30+. We’re anticipating a heavily female (74%), heavily older (74% aged 30+) audience, a viewership more in line with earlier Paramount+ originals like The Good Fight and Evil. In contrast, the streamer’s more recent string of adult dramas (Rabbit Hole, 1923, Tulsa King, Star Trek: Strange New Worlds, The Offer, Halo, 1883, The Mayor of Kingstown, etc.) have all appealed more directly to men (skewing 57-68% male).
How important is the series’ links to the original movie?
Crucial. This new show is an updated and expanded take on the same baseline story, and its reinterpretation of the 1987 film (IP Extension, 129) will be a top ratings driver.
How will the show differentiate itself from the film?
By modernizing its viewpoint. While the movie is sometimes criticized as anti-feminist, the show will recontextualize its villain’s core desires of Power (125), Independence (125), Family (124), and Acceptance (118) through a more modern lens, taking into account today’s views on strong women, personality disorders, and coercive control. This angle will boost both ratings and social buzz.
Why else will viewers be tuning in?
The edge-of-your-seat suspense. After an affair buried in Secrets & Lies (126), femme fatale Alex Forrest turns to Psychological Manipulation (123) to control her married ex-lover and maneuvers to completely destroy his life (Under Threat, 125). Their tense situation is underscored by emotions like Fear (125), Aggressiveness (125), Vigilance (125), and Anger (121), all of which will make thrill-seekers keen to check out the show.
What will keep audiences glued to their TVs?
The steamy romance. The hot and heavy Romantic Intimacy (133) that the pair share as their risky affair takes shape–they even flirt with Falling in Love (129) before things go very wrong–will help the show feel particularly bingeworthy.
Introducing SEGMENTS
Break free from slow and expensive oversampling
Create hyper-targeted fan groups and analyze every audience that matters to you.
Introducing SEGMENTS, the groundbreaking new feature revolutionizing how you analyze and target your audiences.
Get rich AI-powered audience insights at your fingertips with 5 Custom Segments included as standard. Define your own or choose from our library of 500+ ready made Segments. No extra costs, no time delays.
*Publicly released trailers for series are evaluated using Vault AI’s algorithms – utilizing our proprietary 120K+ story element database alongside ratings performance and other datasets – to identify unique combinations of stories, themes, characters, and genre elements that will drive success.